Popular authors of this genre include Sophie Kinsella, Lauren Weisberger, Jennifer Weiner, Meg Cabot, Jane Green, Katie Fforde, Mary Kay Andrews, Emily Giffin, and Claire Cook. One of the key distinctions that determines whether or not a book would be considered Chick Lit is that the main character is generally between the ages of 20-40. Thus the appeal to "Chicks" (younger female readers).
One could take a book such as Catherine McKenzie's Arranged and label it a romance. The story is exactly what the title and cover art would lead you to assume about the book. Two people pay for an arranged marriage. They are advised to start out as friends. They quickly fall in love. This is followed by a betrayal of trust but naturally love conquers all. Kudos to the author for finding a believable way to use the arranged marriage device in a modern setting and incorporating elements of Anne of Green Gables into the story. Anyone who enjoys contemporary romance would like this book.
Novels such as Kinsella's Shopaholic series address an issue that has affected women since the Stone Age. (People of a certain age will remember the batty cry of "Charge it!" whenever Betty and Wilma from The Flintstones went shopping.) Titles like Weisberger's The Devil Wears Prada or Katie Fforde's The Perfect Proposal are the stuff of women's fantasies. Who would not want to get a complete makeover free of charge and be allowed to borrow high end clothing as needed? Not to mention finding the spine to stand up to your boss and strike out on your own successfully. In Fforde's title, her quirky character is eventually swept off her feet by a modern Mr. Darcy type leading man. (Cue the mental image of Colin Firth cooling off in the lake at Pemberley.) Katie Fforde uses humor and sticky situations that cause her characters to grow. Lauren Weisberger takes a more serious approach as she allows her character to be overcome by her situation until she finds the courage to break free. The similarity between the two is that both female leads must decide what they want and how to get it.Another author who has tapped into what women want is Mary Kay Andrews. In Spring Fever, she managed to mend a marriage that was never meant to be broken. In Ladies' Night, she allows her heroine to hit rock bottom after being betrayed by her spouse. From the ashes of despair, she builds a new life with supportive friends and an interesting romantic prospect after her divorce. She also throws in a little revenge on the unfaithful ex. These are serious life events that the author approaches with humor. Books like Another Piece of My Heart by Jane Green take a more serious approach. Regardless of whether or not the author uses humor or other devices to move the plot along, the heart of the story remains the same. "Ladies, life is often not going to go your way. Find a way to deal with it."
Chick Lit, in simple terms, is a blending of several appeal factors that are specific to women. There is often an element of romance. Sometimes there are family troubles that must be overcome. Maybe secrets from the past must be addressed. Whatever the issue, setting, or diversity of characters, these stories are about things that universally affect women of all ages. Don't think of them as "books for Chicks"; think of them as books that you might like to share with your best friend, or maybe even your mom.